White paper

EU Data Protection & PYLON for Facebook Topic Data

EU Data Protection & PYLON for Facebook Topic Data White paper

As technology has changed over the past few decades and the world has become more data driven with each innovation, consumer concern around the world has grown over the use of personal data. Data protection laws around the world have had to evolve to keep up with this changing technological landscape and with increasing consumer expectations. The European Union has been at the forefront of privacy legislation for many years and is in the process of finalising the next phase of legislation, the General Data Protection Regulation (GDPR), which is expected to come into force in 2018.

DataSift’s PYLON technology is designed with these same consumer concerns in mind. In this whitepaper, lawyers from Orrick review PYLON for Facebook Topic Data in respect to current EU law, what it means for DataSift’s customers and look forward to the expected changes under the GDPR.

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