Supercharge your research with social data.
Do market research like never before
Social media analytics is becoming one of the most popular research techniques
for research firms with obvious benefits such as real-time, genuine feedback without
social desirability or sampling biases.
The challenge, however, lies in how to make sense of unstructured data at big data scale.
DataSift provides real-time data processing at social data scale that lets you focus on what you do best - providing market intelligence to your clients.
Access genuine social interaction without the biases in traditional research techniques.
Big Data ready
Leverage social data without the complexity of unstructured data. Leave data enrichment, filtering and categorization to us.
Understand the market with detailed demographics and behavioral data.
What kind of insights are available?
DataSift eliminates complexity and time-consuming data post-processing so you can focus on delivering actionable insights. The use cases and possibilities we support include:
Brand reputation management
CONTENT & MEDIA ANALYSIS
Influential media analysis
INDUSTRY & TOPIC RESEARCH
Vertical applications (e.g. TV)
MARKET RESEARCH TO INFORM
CREATIVE & CAMPAIGNS
Creative and campaign design
Audience affinity analysis