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DataSift latest announcements


"NO DATA SCIENTISTS, NO PROBLEM," DATASIFT TELLS AGENCIES AS IT LAUNCHES MEDIA STRATEGIES API

DataSift today unveiled its new Media Strategies API, enabling marketing agencies to instantly access actionable intelligence from social data to inform their marketing strategy, media planning, and campaign development.…… Continue reading »


LinkedIn and DataSift Join Forces to Provide Data-Driven Marketers with Advanced Insights into the World’s Largest Online Professional Network
LINKEDIN AND DATASIFT JOIN FORCES TO PROVIDE DATA-DRIVEN MARKETERS WITH ADVANCED INSIGHTS INTO THE WORLD’S LARGEST ONLINE PROFESSIONAL NETWORK

DataSift today announced a strategic partnership with LinkedIn and unveiled PYLON for LinkedIn Engagement Insights to provide marketers around the globe with advanced insights into the activities and interests of over 467 million professionals.…… Continue reading »


LinkedIn Partners With DataSift to Give B2B Marketers Advanced Data Insights
LINKEDIN PARTNERS WITH DATASIFT TO GIVE B2B MARKETERS ADVANCED DATA INSIGHTS

Today’s B2B content marketers live and die by data, and knowing what matters to their audiences can mean boom or bust. But with so much data to crunch, it’s harder than ever to cut through the noise and understand who they should target, how they should communicate and what kind of content to create.…… Continue reading »

 
 

DataSift in the news


AdAge logo
LINKEDIN GIVES ACCESS TO B-TO-B INSIGHTS THROUGH DATASIFT DEAL

AdAge • 18 January, 2017

LinkedIn is aiming to give marketers new insights for reaching decision-makers on its platform through a deal with the social data firm DataSift, according to the companies. The pact lets agencies and others access aggregated audience-level LinkedIn data through an API from DataSift that can be integrated with marketing cloud platforms and agency dashboards to better understand how people interact on LinkedIn -- what they share, what they read and what they click…… Continue reading »


TechCrunch logo
DATASIFT CONNECTS WITH LINKEDIN AS ITS LATEST SOCIAL MARKETING PARTNER

TechCrunch • 18 January, 2017

DataSift, which taps and structures data from social networks to provide more insights into it, has added a new partner to its own network. The company has linked up with LinkedIn — the social network for the working world with 467 million users that was acquired by Microsoft recently for $26.2 billion — to help develop a stronger marketing profile for LinkedIn by parsing its public data. The deal is part of a bigger push to grow advertising on the social network…… Continue reading »


Adweek logo
PUBLICIS, DENTSU AND WPP AGENCIES ARE GETTING REAMS OF NEW LINKEDIN ADS DATA VIA DATASIFT'S NEW DEAL WITH THE NETWORK

Adweek • 18 January, 2017

Marketing software company DataSift is partnering with LinkedIn to offer more LinkedIn ads insights as well as additional audience segments when it comes to the professional networking platform's 467 million users. San Francisco-based DataSift's clients already using the program—called LinkedIn Engagement Insights—include Publicis Media, WPP-owned Mindshare and Dentsu Aegis Network's insights platform Motley, as they'll look to leverage the data to help business-to-business clients drive sales…… Continue reading »

 
 

Speakers

Looking for event speakers? Our team can talk on a variety of topics, including how businesses can gain value from human-generated data, innovative technology, entrepreneurship and more.


Tim Barker Chief Product Officer

Tim Barker
Zuzanna Pasierbinska-Wilson Vice President of Marketing
Zuzanna Pasierbinska-Wilson
Steven Pease Chief Operating Officer & Chief Financial Officer
Steven Pease
Jerry Ronaghan Senior Vice President Agency & Ad Tech
Jerry Ronaghan
 
 

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