Tumblr Inks Firehose Deal With DataSift

Tumblr has inked a deal with DataSift to provide a firehose of Tumblr data - including both real-time and historic data — to power consumer engagement analytics. In our increasingly ad-tech-fuelled world, this is essential data for brands and their ad partners when looking to buy ads against the 5.5 billion interactions that happen each month on Tumblr.

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Tumblr has inked a deal with DataSift to provide a firehose of Tumblr data - including both real-time and historic data — to power consumer engagement analytics. In our increasingly ad-tech-fuelled world, this is essential data for brands and their ad partners when looking to buy ads against the 5.5 billion interactions that happen each month on Tumblr.