Grow Your Business With Human Data
The Challenges Of Human Data
The expansive volumes of human data created every day provides many opportunities - and challenges - for companies that want to uncover, analyze and act on insights. DataSift provides products tailored just to your needs.
Not all human data is alike, standardizing content from different sources allows you to analyze it in a consistent way.
Filter For Signal
With the sheer volume of chatter, it's critical to cut out the noise and interpret the underlying meaning from the context of the human data.
Curate And Deliver
You need a way to categorize and deliver the data in a way that's easy for your business applications to consume.
DataSift is the backbone for our social media analytics platform, Social Net Advocacy (SNA). SNA enables Dell to monitor our brand advocacy translating social media conversations into a near real-time NPS score.Shree Dandekar, Chief Strategist BI & Analytics, Dell